H&M's new summer collection is the brand's most sustainable EVER (and it's every minimalist's dream)

With a selection of super chic blazers, cropped vests and even some cycling shorts - not forgetting the seriously epic line of floaty summer dresses - this is a collection that's too good to be saved solely for beach days.

Understanding its customer's ever-growing understanding and subsequent demand for conscious fashion, the collection also has some seriously impressive sustainability credentials.

Sustainable fashion is more important than ever – here's why you need to pay attention

20 Photos

By Charlie Teather and Rosana Lai

View Gallery

"I'm particularly proud of the fabrics in this swimwear collection," said Maria Östblom, Head of Womenswear Design at H&M. "It's our must sustainable swimwear collection thus far, and all of the designs are made of at least 85% recycled polyester."

As well as breaking ground with the collection's sustainability efforts, H&M is also confronting another very problematic aspect of the industry in terms of size inclusivity.

Ensuring that these pieces cater to the customer on both ends of the size spectrum with an offering spanning sizes 4 to 22, the high street stalwart is acknowledging and addressing the very real problem with traditional 'sustainable fashion' which often only caters to a very limited group of people who are a certain size and have a much more disposable income.

Read More

Is sustainable fashion the preserve of the rich? One writer shares her view...

By Susie Hasler

Scroll down to see the full H&M Summer Swim 2021 collection, which starts from £3.99 and is available in store and online from today.

(Tip: if you're not heading to a beach any time soon, scroll a little further for the dresses and cover-ups that wouldn't look out of place on a summer picnic or barbecue with friends...)