When shopping for a new set of pyjamas, you likely consider style, you may consider different colourways and you will almost certainly consider comfort. What you may not consider, however, is whether said pyjamas will be about to give you the best skin of your life. That's what your perfected eighteen thousand-step skincare routine is for, after all, no?
Well, what if we told you that ‘wearable skincare’ has arrived?
Launching today, Narvvi is a brand new label founded by a skin specialist and ex facialist who has created a luxury collection of sleepwear staples - which, if you're a fan of the current silk pyjamas trend worn OUT out, needn't be reserved solely for bed time - which have been combined and infused with advanced skincare.
Designed exclusively in London, the brand sees low-weight capsules of advanced ingredients such as hyaluronic acid, marine collagen peptides and argan oil embedded into the clothing fibres. As you wear the product, these concentrated formulations are slowly activated and released into the skin with the view of optimising hydration and leaving your skin feeling smoother, firmer and more plump.
“As a skin specialist as well as a founder, it was important to me that NARVVI was built on the premise of prevention over cure,” said Leah Uka, Founder of Narvvi. “Our goal is to simplify skin health, for a whole host of ongoing and cumulative benefits and make a visible difference to the appearance of your skin as well as your wardrobe.”
Launching with a collection of eight core ready-to-wear styles as well as a collection of silk sleepwear accessories, the offering includes everything from trousers and shorts to shirts, camisoles and slip dresses, as well as a silk pillowcase and sleep mask. The brand also claims that each garment will continually deliver skincare benefits for up to two years (which, we imagine, is a lot longer than the rest of your skincare arsenal).
Skincare routine steps, order and products.
Speaking of the launch, Leah told GLAMOUR UK: “With a background of working within the skincare industry as an international facialist, I found that many of my clients were looking for a more simplified approach to skincare, a way to maximise their routine – without adding another glass bottle to the shelf.”
“The lightbulb moment hit when talking about silk pillowcases with a client - I realised that there were just so many on the market but none of them offered that enhanced experience that I was looking for.”
“Narvvi offers powerful fashion-forward solutions that make a visible difference to the appearance of your skin as well as your wardrobe - something that is totally unique to us and an exciting step forward in the world of beauty and fashion.”
Prices start from £40 for silk accessories and £190 for RTW and are available exclusively at narvvi.com from today.
For more from Glamour UK's Fashion Editor Charlie Teather, follow her on Instagram @charlieteather.
