On Kylie Jenner's 24th birthday, we look back at her most iconic beauty looks of all time (trust us, there have been a lot)
Today marks Kylie Jenner's birthday and props to her, few other 24-year olds can profess to have had the influence the makeup mogul has had over beauty trends at such a young age.
She may come from a beauty dynasty, but Jenner's beauty line, Kylie Cosmetics, made her the youngest beauty billionaire in history. Not bad going.
Her glamorous and experimental approach to beauty has made her the most-followed member of the Kardashian family empire and the hashtag of her name has over 11.8 billion views on TikTok.
From dark and sultry to gorgeously glossy, Kylie has off-duty and red-carpet beauty nailed. And if you favour some alternative, punky style thrown in for good measure, she has you covered.
When it comes to her hair, she's experimented with everything colour and style going, from green mermaid-esque locks to a choppy bob. She's rocked punchy pink wigs, feathered fringes, blue dip-dye, butt-length plaits, cherry brunette and even an asymmetrical fringe. Edgy.
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As for makeup, she's equally as daring. Her beauty looks have varied from vampy blackcurrant lips to smoky eyes, feline flicks to large lashes and recently, neon liner. Even her makeup artist, Ariel Tejada has spoken previously about how his fave client encourages him to be creative and take more risks with the makeup looks they create.
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Kylie's beauty know-how is exactly why she's the proud owner of her multi-million dollar beauty brand. Her beauty empire now consists of eyeshadow palettes, highlighters, eyeliners, concealers and even skincare with the launch of Kylie Skin. Despite the young entrepreneur selling her majority share in her business to cosmetics giant Coty for a cool $600 million, in 2019, she remains heavily involved in the products with new ranges launching all the time.
Check out our gallery below for our edit of the best Kylie hair and makeup looks ever...
@kyliejenner / InstagramAhead of her 24th-birthday collection, Kylie is giving us gold goals.
@kyliejenner / InstagramProof the neon yellow eyeshadow and red liner can look fierce together.
@kyliejenner / InstagramAn early adopter of the XXL hair trend, Kylie is giving us Rapunzel vibes.
@kyliejenner / InstagramThe makeup mogul slayed this light bronde at the end of 2020.
@kyliejenner / InstagramKylie's just as experimental with her manis (see this jelly design) as she is with the rest of her beauty look.
@kyliejenner / InstagramThese butt-length braids are extra.
@kyliejenner / InstagramKylie's been taking negative space '60s liner for a spin.
kyliecosmetics / InstagramTo launch her new lip gloss, Kylie put out this promo picture, featuring an edgy asymmetrical fringe. Our guess is its a wig (would she be brave enough to rock this day in day out, and wait for it to grow out?) but she pulls it off well. Maybe it's time to be daring.
@kyliejennerKylie Jenner is busting out a festive red hue for Christmas 2020 and it could be her boldest look yet.
Getty ImagesHands down, one of Kylie's best ever looks, her ensemble for the 2019 Met Gala was purple perfection.
Getty ImagesFor the 2019 Grammy's Kylie kept her makeup fresh-faced and rocked windswept hair.
@kyliejenner / InstagramPink hair, don't care! Kylie loves experimenting with a plethora of hair hues and wigs depending on her mood.
@kyliejenner / InstagramEver wondered what Kylie's natural hair looked like? We just found out. The star took to social media to show off her hair extension-free bob hairstyle and we can't get enough.
Kylie took to her Instagram stories to reveal her bubblegum pink hair and pulls it off with aplomb.
Getty ImagesFor 2018's Met Gala, Kylie pared back her beauty look and swapped out a smoky eye for some glitz sunglasses.
@kyliejenner / InstagramKylie served up some serious birthday fire for her 21st, stepping out in numerous incredible outfits. Completing the look was a glorious bright blonde ponytail, which apparently cost between £4,500 - £6,200. So, just the price of a really nice car. Casual. Refinery29 spoke to Violet Teriti, the extension artist responsible for Kylie's hair (and celebs like Jennifer Lopez, Margot Robbie, and Kim Kardashian West) and informed them that she used 400 grams of Slavic hair from Russia. Wowza. According to Teriti: "There's nothing better than [Slavic] hair because it's the only hair that doesn't need to be bleached and processed so many times, or even toned and glossed — it's naturally already highlighted."
Getty ImagesLife's pretty great when you get to wear makeup products you created yourself. Here Kylie wears her new lip liner 'Iced Latte' and 'Khlo$' matte lip.
Getty ImagesKylie was relatively understated for the Met Gala 2017, with a short bleach blonde bob and pretty makeup.
We kind of love this look on Kylie. There's no bright hair colours or wild makeup, but it's the pared-down nature that makes it such a show-stopping moment in her look book.
Getty ImagesWe all let out a collective swoon when we saw Kylie's peachy pink hair. She hasn't experimented with colour for a while now, but she's officially back with a (bright) bang.
REX FeaturesKylie was spotted sitting FROW-side at New York Fashion Week AW17 with glossy curls and nude makeup.
Getty ImagesKylie attended an awards event sporting a purple cut-out Balmain dress. She paired her ensemble with wavy locks, defined brows and her signature nude lip.
Getty ImagesAt a party for the Golden Globes 2017, Kylie and sister Kendall wore matching topknots - and looked great while doing it.
Splash NewsKylie pulled out all the stops for sister Kendall's 21st birthday celebrations with super long extensions and purple nails.
Getty ImagesKylie attended the SS17 NYFW Alexander Wang show sporting a sleek bleach blonde look.
Rex FeaturesKylie wore her new platinum blonde in a tight bun last night, it really makes her copper eyeshadow pop.
Getty ImagesKylie showed off her brand new platinum locks while out and about recently. She looks exactly like her sister Kim with this look. We wonder how long it will stick around!
Getty ImagesKylie was out to support her best friend Jordyn Woods for the Boohoo x Jordyn Woods launch event in Hollywood. She sported a pared-down updo, super large lashes and a nude glossy lip.
kyliejenner/InstagramAugust 2016
Kylie Jenner has gone for a whole new look for her 19th birthday celebrations. The Keeping Up With The Kardashians star took to Snapchat with wild red hair and cornrows.
Getty ImagesWhat do you think of Kylie's new short sleek locks? She debuted her bob hairstyle on her Snapchat recently, and we love it! We wonder how long this style will last...
Rex FeaturesKylie attended the PrettyLittleThing.com US Launch Party in LA, and sported her classic long dark locks, large lashes and nude lips.
Rex FeaturesWoah - Kylie has gone bold again! She recently debuted this glossy teal shade while out and about and on her Snapchat. We wonder if it's a dye or a wig - we guess only time will tell!
Splash NewsKylie wore dark crimson lips, along with some subtle waves for a night out.
Getty ImagesKylie kept it chic with a short sleek bob at the 2016 Met Gala. She also matched her metallic eyeshadow to her dress.
Getty ImagesKylie has been rocking so many awesome hair looks at Coachella 2016, from her peach dye to the cool long braids. Her tie-dye hair must have turned some heads, too!
Getty ImagesAfter her stint as a blonde, Kylie is now back to her signature glossy black locks. She paired her waves with an all-white outfit.
Getty ImagesKylie and Kendall attended the Neiman Marcus celebrates the exclusive #OnlyatNM KENDALL + KYLIE Collection event. Kylie looked noticeably different having ditched her blonde locks in favour of her signature black hair.
Rex FeaturesFollowing sister Kim's lead, Kylie has now gone blonde! She debuted this look on her Instagram, then showed it off on the red carpet. We wonder if it's permanent or temporary...
Getty ImagesKylie recently hosted the grand opening Of Sugar Factory American Brasserie Orlando and wore her new navy-tinged hair in a straight style, with classic KJ makeup: matte nude lips, bold brows and big lashes.
Rex FeaturesWe just can't keep up with Kylie's ever-changing hair at the moment. Fresh from her stint with pastel pink locks, the star appeared at NYFW with her signature black hair, which was styled into a sleek updo.
Rex FeaturesKylie made an appearance at NYFW, sitting front row for the Vera Wang show. She was still rocking pastel pink locks, which she combined with her signature matte lips and oversized sunglasses.
Kylie Jenner InstagramCandy floss pink hair is the new hue for Kylie Jenner. The Keeping Up With The Kardashians star revealed the look as she travelled in a helicopter on Valentine's Day. Romantic date with Tyga? Correct. We wonder what bae thought of his girlfriend's new look.
Rex FeaturesKylie recently had her hair transformed by hair stylist Jen Atkin. The young star now has a shorter, choppy textured style which sits on her shoulders. She filmed the whole process on her Snapchat!
Getty ImagesRecently it was announced that Kylie has become a brand ambassador for beauty brand Nip + Fab, and for the occasion, the star rocked her most iconic beauty look: nude lips and large dark lashes.
Rex FeaturesDecember 2015
Just days after debuting a bold green dyed 'do, Kylie went back to her dark glossy bob, which she styled with some pretty curls at a GQ event in LA.
Rex FeaturesNovember 2015
Kylie has opted for an even bolder green dye, and seriously stood out with this bold jade hue.
GettyKylie Jenner's AMAs beauty look was all about the nude make up, loose pony tail and gorgeous fluttery lashes. We love it.
Getty ImagesNovember 2015
Kylie was in Sydney recently, and for her appearance she rocked a sleek, straight hairstyle, along with voluminous eyelashes and a matte nude lip.
November 2015
For the Kylie + Kendall for Topshop campaign, Kylie rocked a precise centre parting, sleek straight hair and a gorgeous golden eye.
GettyOctober 2015
Kylie debuted a new short shaped bob at the Balmain event recently, and we think it really suits her!
Getty ImagesOctober 2015
Kylie has gone back to blonde! The Keeping Up With The Kardashians star Instagrammed a photo of herself, and captioned it: "Just for the night" with the blonde hair emoji. Perhaps tomorrow, she'll be back to black.
Rex FeaturesSeptember 2015
Kylie has of course dabbled in blues and turquoise hues before, but this time around she went for a full-on mermaid-esque green shade.
PAAugust 2015
Some people commented that Kylie Jenner looked a bit like Shrek's Lord Farquaad at the 2015 Video Music Awards, but we think she looked ace.
Instagram / Kylie JennerJuly 2015
The ultimate beauty chameleon strikes again - this time changing up her look completely with pale blue mermaid locks. No surprises; she rocks the look like a pro.
Getty ImagesJuly 2015
Kylie Jenner's hair is long now! This girl is a pro at changing up her look. The Keeping Up With The Kardashians star was snapped as she attended the Los Angeles premiere of The Gallows.
GettyJune 2015
Gorgeous and dark, Kylie Jenner kept her hair jet black as she attended the Kendall + Kylie Topshop launch event.
Rex FeaturesNovember 2014
At a charity Thanksgiving event for the homeless in LA, Kylie wore her super-long extensions in laid-back waves.
Rex FeaturesSeptember 2014
While she'd followed the shade through to her natural locks, most of the colour came courtesy of her super-long clip-ins.
Rex FeaturesSeptember 2014
We just can't keep up with Kylie's hair transformations, especially now that the reality star has her own range of hair extensions at her disposal. And for sister Kourtney Kardashian's baby shower in Beverly Hills she showed off a bold teal dip-dye.
WennSeptember 2014
Striking blue tips round off this stunning style perfectly.
AKM-GSISeptember 2014
Kylie Jenner just can't stick to one style (or shade) for long. The reality star debuted this dark blue rinse as she headed out in LA in mid September. And it looks almost as good from the back...
Rex FeaturesAugust 2014
Just shy of her Sweet Sixteenth, Kylie takes a leaf out of the Kardashian beauty book (think high maintenance with a shot of major gloss) - the hair is blow-dried smooth (no hairs out of place here), the pout is expertly lined and full and the skin - Kardashian perfect.
Rex FeaturesAugust 2014
Laidback, yes, but this cool-girl beauty look, complete with full lashes and a plethora of earrings, isn't without her normal sprinkling of gloss.
Rex FeaturesMay 2014
Keeping us on our toes yet again, Kylie mixed things up in the hair department when she rocked this mint greeny-blue shade through her black mid-length do for the Billboard Music Awards. When you're making a statement in the hair arena, it's best to keep your signature beauty look intact, which she has done perfectly here.
Getty ImagesApril 2014
More punky vibes from Ms Jenner in April as she hangs out at Coachella. Trust Kylie to have a black floral garland for the occasion. #alternative
PA PhotosFebruary 2014
And now for something completely different. To welcome a new year, Kendall parts with the length and debuts this light-meets-dark mid-length 'do. It's hard to see what's going on in the make-up department thanks to the shades but given the leather jacket and multiple silver chains, we're guessing it might be something of the dark and brooding variety.
Rex FeaturesNovember
But don't be getting used to that vampy exterior. Later that month Kylie has already moved on. This look is part Lea Michele, part rock glam. It's hard not to love it.
Rex FeaturesNovember 2013
WOW! For The Hunger Games LA premiere in November, Kylie dials into the vamp theme with her deep dark pout, shiny subtle ombre locks, dramatic lashes and who could forget about the beyond flawless complexion?
Rex FeaturesMay 2013
She might only be 15 here, but Kylie is killing it in the beauty dept. Lightened brown loose curls and a punchy pink lip is so a look we'd rock for work and definitely play.
Rex FeaturesMarch 2013
Wit woo, Kylie adds a delicious hit of colour to her lips for the Nickelodeon Kids' Choice Awards in March 2013. From the big barrel curls to the close-up ready make-up, this glamorous look is a gorgeous change of beauty scene for the reality star
Rex FeaturesSeptember 2012
Breaking with Kylie hair tradition (keeping it down, people), the young Jenner piles her ridiculously plentiful ringlets into a sumptuous top knot for the Abbey Dawn by Avril Lavigne show in September 2012. She takes advantage of the extra attention her eyes will get and applies a healthy helping of smokey liner to her lower lashes. As per, she keeps everything else to a minimum.
Rex FeaturesFebruary 2012
With a hot red cut-out dress being the cornerstone of Kylie's look here, everything else has to take a back seat. Or does it? Kylie lets her long, lustrous locks lead her beauty look, with her immaculate skin coming in a close second.
Rex FeaturesNovember 2011
For an award ceremony in LA, Kylie's look has gloss and picture-perfect beauty in equal measure. Behind the perfectly placed loose strands of wavy ebony hair, Kylie has lined her eyes in jet black liquid liner, added a subtle flourish of pink to her cheeks and finished things off with a baby pink glossy lipstick.
Getty ImagesSeptember 2011
But, less than one month later, Kylie has ditched the Cali beach babe beauty in favour of wt-look liner and tresses peppered with pink strands.
Rex FeaturesAugust 2011
Hitting the summer of 2011, Kylie looks like a typical Californian beauty - all sunkissed skin and beach babe hair. We love this look on her.
Rex FeaturesDecember 2010
For the holiday season, Kylie ramps up the glamour factor for a family shoot. Undone waves, pinky blusher and the signature Kardashian eye are all in evidence here.
Rex FeaturesNovember 2010
By pulling her dark hair off her face, we really get to see Kylie's flawless skin up close. She keeps her base powdered with just a hint of blush, her lips nude and concentrates on accentuating her brown eyes with the help of smokey shadow, liner and mascara.
PA PhotosSeptember 2010
A few weeks later, Kylie adds warmth to her beauty look in the form of bronzer and a healthy dose of blusher and mascara. This is a very Kim K beauty look.
PA PhotosSeptember 2010
Red carpet glamour infiltrates Kylie's beauty look book from September 2010. The tresses are groomed and glossy, the make-up look is flawless - a young Kardashian beauty is born.
Getty ImagesMay 2010
One year on and Kylie's lost the fringe, lightened her dark locks with subtle highlights and eased up on the eyeliner. It's a sweet girl-next-door look.
Getty ImagesMay 2009
Skipping ahead to 2009, and cool Kylie, at the tender age of just 12, is taking her beauty aesthetic over to the dark side. Long flowing black locks and oodles of smudged black eyeliner can only mean one thing: it's the goth phase. And it suits her.
Rex FeaturesJanuary 2004
A year on and Kylie's striding ahead in the individualism stakes, thanks to her bold pink shiny hair bows and full-fat fringe.
Rex FeaturesMay 2003
Back when Keeping Up With The Kardashians was just an idea in mum Kris Jenner's mind, Kylie and her sister Kendall were the cutest buttons we ever did see. Holiday braids, anyone? We've all been there.
