These are officially ASOS' top-selling beauty buys
Is it fair to say that ASOS is a national treasure? Sure, it doesn't have the heritage of M&S, nor the nostalgia of Boots, but ask most millennials which online shopping destination they'd be lost without (especially for next day purchases) and the majority will name ASOS.
Home to approximately 38 zillion brands (*not fact checked), it's stood us in good stead for fancy occasion attire, it's come up trumps with weirdly specific requests like Dobby Organza Sleeve Blouse (which does, in fact exist, FYI), it's bailed us out when our favourite & Other Stories sunglasses are sold out on the brand's own site and its delivered on last minute panic buys like bikinis or sliders for when the weather finally shows up.
Given the number of brands it has, and the data it receives on buying habits every day, it's also the best place to look for trending products. And we don't just mean the latest dad trainer everyone is jumping on. Alongside fashion, ASOS' ginormo offering also extends to homeware (Living + Gifts) and beauty (Face + Body), which means you can pick up a pot for your house plant and replenish your skincare stash at the same time as you pick up your swanky new bralet.
In fact, it's beauty portfolio is expanding all the time, NARS has joined the ranks, Neom is offering up soothing sleep sprays (fab to pair with some new PJs) and Charlotte Tilbury has just announced a three month residency where you can find a curated edit of her top hits. There's an accompanying hub over on their social channels too, where Sofia Tilbury will be leading masterclasses and spilling backstage secrets.
If you were wondering what's hot right now, ASOS has given us a cheeky sneak peek into the top 10 trailblazing beauty products that have been their best-sellers across the past month. Among them, are summer hair saviours like Olaplex's cult repairing and strengthening Hair Perfector, Moschino's flirty Pink Fresh Couture perfume in its kooky kitchen spray bottle and the most popular Charlotte Tilbury lipstick shade.
They're selling out quick, so, if you want in, act fast (and don't forget to make use of our ASOS discount codes as you could save money on your next purchase.)
The 10 best-selling beauty products on ASOS...
Charlotte Tilbury Matte Revolution Lipstick in Pillow Talk, £25
Pillow Talk is an absolute brand hero, so much so that Charlotte Tilbury released it in a version for fairer and deeper skin tones to create a nude that works for everyone. Your lips but better in lipstick form.
The Inkey List Rosehip Oil, £6.99
Even though rosehip oil is a classic and established ingredient, it's popularity has grown again recently as extra anti-bac-ing has led to an increase in sensitivity and dryness. This stuff's lovely and soothing, especially on dry patches.
Dr PawPaw Tinted Peach Multipurpose Balm, £6.95
Keep your lips soft and pillowy at the same time as treating them to a little peachy tint of colour with Dr PawPaw's multi-purpose cheek and lip balm.
Neom Perfect Night’s Sleep Pillow Mist, £20
This is a sleep cocktail that you can spritz across your pillow or jammies to zonk you out. The blend of lavender, chamomile and patchouli is (quite literally) a knock-out.
Charlotte Tilbury Flawless Filter, £34
The answer to an at-home holiday glow, Charlotte Tilbury’s soft-focus, luminous flawless filter adds a sunkissed touch of subtle sparkle to skin.
NARS X ASOS Exclusive Mini Seduction Set, £24
Not only is this mini trio from NARS adorable, it means you can try out three of their best-selling formulas (the Climax Mascara, the Orgasm blusher and the lipstick in Raw) for £24, or stock up on mini handbag and travel versions – for when we can actually leave the house.
Moschino Pink Fresh Couture EDT 30ml, £35
Not your average perfume bottle, this is Windolene made chic. Moschino's spritz bottle is something a bit different (note that it's 30ml though, so it'll be smaller than you'd expect). Thankfully, the fragrance smells less like bleach and more like citrus, florals and fun.
Revolution Skincare Blemish & Pore Refining Serum, £10
Revolution's blemish and pore serum combines established and effective ingredients niacinamide (which regulates oil production and improves our skin's barrier function) with zinc (which is anti-inflammatory and excellent at calming spots). Bad news for blemishes.
Urban Decay Perversion Mascara, £21
Not for the shy and retiring, this will coax lashes into an XXL flutter with triple-black pigments created to give even better depth.
Beauty Works Flat Iron Wave Bar 25mm, £74.99
For a more modern and laid back take on waves, this creates relaxed S-bends thanks to the thinner, flatter wand shape.
Olaplex No3 Hair Perfector, £26
This is like checking your strands into a mini rehab (it used to only be available in salons) – ideal if you've overdone it with the heat styling or hair dye. This gets deep down into strands and helps to mend broken bonds to give you swishier, healthier hair. Apply before you wash your hair and leave it on for as long as possible, then follow with shampoo and conditioner.
