The most popular contour kit on Amazon is seriously surprising (and very affordable)
Ever since the Kardashians put contouring on the beauty map, a plethora of products have been rolled out to fulfil our every contouring need.
While every brand under the sun has their own version, the most popular one on Amazon may well surprise you.
Indeed, according to Jungle Scott, which looks at Amazon's products and their popularity, the e.l.f contour palette is the most searched-for on the site.
The best news? It will only set you back £7.50.
So what's all the hype about? The product description explains that the four different shades are "designed to highlight, sharpen, and sculpt" and give anyone who uses it a "professional finish every time".
People took to the reviews section in their droves to comment on the palette, with one woman writing: "The dark colour is amazing for olive skin, created a natural contour look with my skin tone which is hard to find. This is now my go to palette."
Another fan added: "Since I discovered it I've become obsessed because it's so high quality but at a low price,', and another said it made her cheekbones look "so sharp".
Race you to Amazon!
PA PhotosKelly Rowland
Do you ever see Kelly Rowland not glowing. The starlet shared her beauty tip and surprise, surprise it's all about the technique... "Contouring your nose and cheekbones with powder can work wonders."
PA PhotosAllison Williams
Even if you're very pale, don't be afraid to try out the technique at home until you get the perfect shades. Contouring works on any skin colour.
Rex FeaturesSienna Miller
Well, if Sienna Miller says it's great, so do we. The starlet fessed up to getting happy with the bronzer: "Always bronze underneath your jawline - it contours the face and adds depth. The bridge of the nose, cheekbones and temples are also essential."
Rex FeaturesJennifer Lopez
Yes, it's a heavier make-up look on J.Lo but doesn't she look foxy?
Rex FeaturesHayden Panettiere
Contouring works on all face shapes and can really help to create feature definition on even the most cherubic cheeks. Hayden Panettiere commented: ''I put bronzer around my face and in my hairline. I also use it as eye shadow. It gives the perfect contour in the crease and under the lash line.''
Splash NewsKim Kardashian
Ah, the queen of contouring. Kim puts her radiance down to the practice and regularly shares her pre-contouring photos on Insta.
Getty ImagesChrissy Teigen
Mrs John Ledgend uses the technique to define but all to up the ante on the summer glow. We approve.
Rex FeaturesJessica Alba
Jessica Alba's make-up artist, Lauren Andersen, is a huge advocate of contouring. She regularly posts videos about it and is often responsible for the make-up beauty looks of Reese Witherspoon, Emmy Rossum and Jaime King too.
Rex FeaturesCara Delevigne
If you're into au natural during the day, make like Cara and save the contouring for a "wow" evening look.
RexRihanna
Remember, the key is to blend. Just look, you can't even tell if Rihanna's cheekbones are naturally that good...
Rex FeaturesRita Ora
Rita, that shading on the hollows of your cheekbones is spot on.
Rex FeaturesKylie Jenner
"Kim, you're not the only one who has contouring down."
