If you needed an excuse to ditch your to-do list and treat yourself to a seriously indulgent beauty haul, this is it – the Sephora Black Friday sale has officially landed. Read: prime time to stock-up on all your favourite make-up, skincare, fragrances, haircare, hair tools and beauty gift sets at their lowest prices.
We personally waited decades for Sephora to return to the UK – after stores closed in 2005 – and our beauty wish was granted when the retailer returned to the UK back in 2023. Since then, they've been blessing beauty sleuths and editors alike with new launches from buzzy brands you'd previously have needed to hop across the pond to try. Case in point: Tower 28 and ILIA Beauty.
What's more, Sephora also stocks forever-favourite brands including Fenty Beauty, Tarte, Fresh, ghd, Clinique, Sunday Riley, Too Faced, Milk Make-up and Rare Beauty – as well as their own brand, Sephora Collection. Oh, and did we mention that Hailey Bieber's beauty label, Rhode, also launched in Sephora on 10th November? Rhode is even on sale at Sephora right now for Black Friday.
- What is Sephora's 2025 Black Friday offer?
- When does the Sephora Black Friday sale start?
- How long does the Sephora Black Friday sale last?
- Sephora Black Friday Make-up Deals
- Sephora Black Friday Skincare Deals
- Sephora Black Friday Hair Deals
- Sephora Black Friday Bodycare Deals
- Sephora Black Friday Fragrance Deals
- Sephora Black Friday Beauty Tech Deals
- Sephora Black Friday Beauty Bundle Deals
- Sephora Collection Black Friday Deals
- When is Black Friday 2025?
- What is Black Friday?
The best Sephora Black Friday buys, according to Glamour editors:
With an abundance of choice at Sephora, it can feel overwhelming sifting through hundreds of products to find the best beauty deal, especially when sale season hits. But that's where we come in. We have put together a full edit of all the best beauty buys to shop in Sephora's Black Friday sale, including TikTok's viral beauty products, bestselling skincare saviours, cult hair gadgets and beauty tools.
Whether you are waiting on Sephora's Black Friday sale to shop the perfect Christmas gift for a loved one (or for yourself, cough-cough), or stock up on your cult favourites, read on for our selection of the unmissable deals at Sephora.
What is Sephora's 2025 Black Friday offer?
- Up to 30% off on select make-up, haircare, skincare and fragrances.
- Free beauty bag gift (worth £130) when customers spent over £130.
- Up to 25% off select Dyson products.
When does the Sephora Black Friday sale start?
Sephora's Black Friday sale has officially started, with up to 30% off must-have skincare, make-up, fragrance and hair care. You’ll also find beauty deals on selected brands, flash sales and free gifts, so if you’re looking to get ahead of your Christmas shopping, now’s the time to do it. We recommend you bookmark this page as we'll be adding in the best deals as they drop throughout the sale period.
How long does the Sephora Black Friday sale last?
Black Friday falls on the 28th November this year, and typically ends on Cyber Monday, which will be 1st December this year. However, some retailers extend their Black Friday offerings beyond the sale weekend and span across an entire week, fortnight, or month.
While it is unknown how long the Sephora Black Friday sale will run for this year, if 2024 is anything to go by Sephora's Black Friday could stretch across a number of weeks. Finger's crossed.
Sephora Black Friday Make-up Deals
As far as make-up deals go, the Sephora Black Friday sale is hard to beat – because almost every make-up product is discounted. From foundations and concealers to lipsticks, bronzers, eyeshadow palettes and highlighters, the retailer knows how to spoil the make-up maverick.
The viral K-Beauty brand, Tir Tir, is one of many Korean brands stocked at Sephora – and one of the hit products from the label is the Mask Fit Red Cushion Foundation. This lightweight cushion foundation delivers a semi-matte finish to effectively cover any blemishes, redness and pigmentation to achieve that “your skin but better” look. You can read my full TirTir cushion foundation review here.
Other firm favourites include the NARS bestselling Sheer Glow Foundation, which offers a lightweight skin-like finish but with buildable coverage, and the Milk Make-up Hydro Grip Gel Tint. If you are looking for fuller coverage when shopping a make-up base, Charlotte Tilbury's signature Airbrush Flawless Foundation is a cult product found in many beauty bags.
Elsewhere, sculpt your jawline and cheekbones with Dior's Forever Contour Stick, add a touch of the NARS Liquid Blush on the apples of your cheeks for a flush of colour, or a dusting of Pat McGrath's Divine Blush for those who prefer a powder texture.
Every make-up kit deserves a quality mascara, and we're looking out for iconic Benefit Roller Lash Lifting & Curling Mascara in the Black Friday sale, as well as Glossier's Lash Slick mascara in brown for a soft everyday make-up look. We are also desperate to get our hands on the hugely popular Refy Lash Sculpt, which boasts a curved brush to coat every lash. If you have a diary filled with evenings out, especially with Christmas party season just around the corner, level up your eye make-up with the Anastasia Beverly Hills eyeshadow palette.
Sephora Black Friday Skincare Deals
Whether you're after cleansers, hyaluronic acid serums, eye creams, body lotions, moisturisers or vitamin C serums, Sephora has you covered. Sephora is home to a large number of iconic skincare brands, including longstanding names in the biz and new (yet equally popular) labels, such as Medicube, La Roche Posay, Medik8, Tatcha, Byoma and many more.
In previous Black Friday sales the Elemis Pro-Collagen Cleansing Balm, which melts stubborn make-up, grime and left-over sunscreen away effortlessly, has been discounted. While we hope it's slashed in price once again, we are also planning to snap up Medicube's sell-out Zero Pore Pads, and the Medik8 Crystal Retinal 3, AKA the best retinol serum on the market.
For those in need of a deeply hydrating moisturiser for their dry skin, which is exacerbated in the cold Winter months, look out for La Roche Posay's iconic Cicaplast Balm, and Kiehl's Ultra Facial Cream, which are both firm favourites in the Glamour office.
Want a full set of natural lashes? Another hero skincare favourite we rely on is UKLash's Eyelash Serum, which is gentle on the delicate eye area and works wonders to grow your lashes in a matter of weeks.
Sephora Black Friday Hair Deals
If you're on the hunt for some seriously good haircare products, and hair styling tools to boot, you're in luck. Because if previous sales are anything to go by, you can expect to see hair dryers and hair straighteners, hair oils, shampoos conditioners, as well as hair growth serums, on offer.
If, like us, you're planning to expand your hair tool collection, keep your eyes peeled on Dyson's bestselling Airwrap Multi-Styler this Black Friday. The multifunctional hair tool fetches a hefty £399.99 price tag, so any discount is a win in our books.
While hair tongs, stylers and dryers can create sleek hairstyles in an instant, the real secret to glossy locks is in effective haircare. Any seasoned beauty enthusiast knows that a good shampoo and conditioner duo can make or break a haircare routine, and the Redken All Soft Shampoo and Conditioner Duo gets our vote of confidence. This moisture-boosting bundle is infused with nourishing argan oil, and is suitable for damaged and/or coloured or bleached hair.
But why stop there? Our haircare routine has expanded to include hair growth serums, leave-in treatments and intense repair hair masks to treat dry and damaged ends, encourage healthy hair growth and leave our locks feeling silky soft. Our favourites? Everything from Anna Lahey's haircare brainchild, TypeBea! If we had to pick one hero item from the brand it would have to be the G1 Overnight Serum, which is the only product that has worked to grow my tresses after battling with Trichotillomania for decades.
Sephora Black Friday Body-care Deals
The body-care sector is constantly expanding to include moisturisers, serums, in-shower body oils, exfoliators, and specific treatments to target skin conditions, such as keratosis pilaris (KP). But this is unsurprising when you consider our body is an extension of the skin on our face, and deserves the same TLC we put into our multi-step skincare regime.
If you are looking for exfoliators to remove dead skin, the remnants of fake tan, as well as even the skin tone and texture, Kopari, The Ordinary and Skinfix are brands to bookmark.
Look to CeraVe for affordable yet gentle bodycare solutions, Weleda's Skin Food to deeply nourish the body, and Necessaire for treatments with active ingredients. For those looking to give their skin a sun-kissed glow in the winter months, then fake tan may be high on your beauty shopping list this Black Friday.
We strongly recommend Isle of Paradise's Self-Tanning Water, which is lightweight on the skin, non-tacky, and works to colour correct any pigmented areas. If you want your face to match your bronzed bod, why not try Tan Luxe's iconic The Face Self Tan Drops, which can be applied directly to your face using a brush, or blended with a moisturiser for a subtle glow and added boost of hydration.
Sephora Black Friday Fragrance Deals
One of the most impressive parts of the Sephora Black Friday sale, and any sale for that matter, is the retailer's perfume offerings. We shamelessly wait for Cyber Week to stock up on premium fragrances to save us those all important pennies.
Sephora stocks a wide variety of fragrances, including gourmand scents, oud accords and zesty perfumes, as well as gender neutral aromas, body mists, candles and home scents. From Sol de Janeiro to YSL, Glossier to Givenchy, as well as Jo Malone London, Jo Loves and Gucci, there are plenty of perfume brands to suit your preferred fragrance profile and budget.
The Maison Margiela Replica Beach Walk eau de toilette was one of the best Black Friday perfume deals last year, and one we are keeping our eyes on this year. The fragrance boasts notes of bergamot, ylang ylang, coconut milk and pink pepper, which transports us to a warm summer day on the beach, which is exactly what we need during the colder months.
The Burberry Her eau de parfum is another cult-favourite scent that has over 2,200 5-star reviews on Sephora, while the Prada Infusion d'Iris Eau de Parfum Spray is a light yet longlasting fresh scent.
If you are a fan of celebrity brands, why not check out Selena Gomez's Rare Beauty perfume, or Jo Loves signature Pomelo scent crafted by the fragrance mastermind Jo Malone. Alternatively, Who Is Elijah's Nomad fragrance is said to be the go-to scent Sofia Richie swears by - and if it's good enough for Sofia, it's good enough for us.
Sephora Black Friday Beauty Tech Deals
It wouldn't be a Black Friday sale if beauty tech wasn't heavily discounted. If you are practicing the art of restraint this Cyber Week (well done you!), and looking to invest in just one item in Sephora's Black Friday sale, it has to be a high ticket beauty gadget. Our thinking is the higher the original price tag, the bigger the price drop will be, and the better the investment.
If you want to save the expense of an in-clinic facial then you may want to invest in one of the many LED face masks available to shop at Sephora, such as Shark, Silk'n or STYLPRO's array of beauty gizmos. The Glamour team has tested a variety of LED gadgets, including the Lumilips LED lip mask, but if you battle with dark under eyes or puffiness you may be intrigued by the STYLRPO LED Under Eye Glasses.
There are plenty of Foreo gadgets to shop online at Sephora too, including the Foreo UFO 2, which thorough cleanses the skin and sculpts the face. However, there are plenty of other tools from the brand to explore, from toothbrushes to skincare devices.
We know we mentioned the best hair products, best skincare deals and best bodycare essentials to buy at Sephora above, but Hello Klean's Shower Head Filter bridges all categories. The hard water shower head filters out toxins, metals and impurities in harsh water, which can wreak havoc with your scalp, hair growth and texture, as well as skin, so it is a multifunctional beauty essential well worth investing in, especially if you notice limescale around your shower head.
Sephora Black Friday Beauty Bundle Deals
We know a curated bundle saves you more than buying each item in the set separately. But, if you see any gift sets discounted in Sephora's Black Friday sale, don't think twice about adding to your basket.
Some of our favourite beauty brands have a selection of beauty gift sets, such as Glossier, Charlotte Tilbury, Milk Make-up, and, of course, Sephora's own collection. They're perfect gifts for her this Christmas – including gifts for teenage girls, gifts for sisters and gifts for mums.
Sephora Collection Black Friday Deals
There are hundreds of beauty brands to shop at Sephora, from Tom Ford, YSL, Givenchy, to Glossier, Make-up By Mario, Tatcha, Laneiege and Rhode, which will launch in a few weeks. But we can't forget to spotlight Sephora's own beauty collection - Sephora Collection.
There are plenty of beauty products to shop from the Sephora Collection across skincare and make-up cosmetics. The Sephora Collection is gentle on the skin, and our purse strings.
One of my personal favourite items from Sephora Collection is the All Day Hydrator, which is a deeply nourishing yet gentle moisturiser infused with hyaluronic acid and vitamin E. It was my saving grace on a Winter getaway to New York because it gave my dry, lacklustre and chapped skin a serious boost of hydration it desperately needed.
I can also recommend the Big By Definition Mascara and Outrageous Plump Effect Gloss, which have racked up hundreds of glowing reviews from Sephora shoppers.
When is Black Friday 2025?
Black Friday always follows the American holiday, Thanksgiving, which is typically the fourth Thursday in November. This year Thanksgiving falls on 27th November, which means Black Friday 2025 is on the 28th November.
What is Black Friday?
Black Friday is the biggest sale event in the calendar, and, arguably, the longest sale event too.
Black Friday started as an American sale event after the American holiday, and saw shoppers flock to their favourite retailers – from YSL to Charlotte Tilbury – to snap up a bargain on the holiday.
Over the years, Black Friday has fast spread across the globe and been adopted by multiple retailers around the world, both online and in store.
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