House of Sunny is the sustainable, London-based fashion brand that influencers (and Kendall Jenner!) can't stop wearing

Launching two seasonal collections a year - which, despite being timed for spring/summer and autumn/winter, promote brilliantly seasonless, transitional staples that last well beyond 'a season' - is hugely significant.

Unlike many brands, which drop a new collection each of the four seasons, or even monthly, the biannual nature of House of Sunny's collections sets the design team at a slower pace, allowing time for research and sourcing of sustainable fabrics and manufacturing methods.

HOW IS HOUSE OF SUNNY SUSTAINABLE?

"We put product first — how and where we make it matter" acknowledged the team. "We pride ourselves on producing small sustainable runs of collections, acting against fast fashion."

"Our aim is to avoid wastage. We recycle or donate our textile scraps and samples whenever possible. Zero waste is our goal."

"We avoid print placements when possible. This is where the print is engineered to the garments shape, which creates a lot of fabric wastage. By using repeat prints each garment is unique as the placement is always different. We are very conscious of our fabric consumption and will avoid wastage wherever possible."

And it's not just a sustainable mission that the brand champions, but an ethical one, too.

HOW IS HOUSE OF SUNNY ETHICAL?

"To ensure there's no unfair or unsafer labour that goes into making our clothes we do a screening all of our suppliers, we require that suppliers meet our standards for: social responsibility, safe working environment better materials and manufacturing methods."

"We aim to seek partners and suppliers who share a common vision of sustainability, accountability and transparency."

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"We do not under any circumstances use leather, down, feathers, exotic skins, mohair, mulesing, wool or angora, making all our products vegan. Along with making a conscious effort concerning animal welfare, animal agriculture impacts global Green House Gas and emission."

Sold? Head to House of Sunny , Selfridges or Urban Outfitters, or scroll down to shop our pick of the brand's current highlights, and prepare to fall in love even further...

For more from Glamour UK's Fashion Editor Charlie Teather, follow her on Instagram @charlieteather.