This is hands down the hottest beachwear brand of the summer
If you've been keeping an eye on your Instagram feed this summer, it's likely that you've noticed it become entirely awash with cool, contemporary kaftans.
Once an item to send a shiver down any fashion editor's spine, the kaftan has shaken off its reputation as an exclusively cheap, chiffon thing in favour of a much chicer, more elegant look.
And, thanks to her take on the genre, actress turned fashion designer Dorit ‘Dodo’ Bar Or is the woman behind the majority of our beach wear Instagram envy this season.

Queen of the prints, Dodo Bar Or's aesthetic is instantly recognisable thanks to her use of punchy hues and detailed embroidery.
Despite launching just four years ago, the brand already has a cult following of celebrities and influencers.
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It is also stocked in some of the world's most highly-sought-after department stores, such as Net-a-Porter, Matches, Farfetch, Selfridges, Harrods and Fenwick.
Dodo's label is fast becoming a leader in the world of destination wear - not an easy circle to move in considering the rise of the 'Resort' collections, where the high end likes of Chanel, Prada, Givenchy, Calvin Klein, Dior and more showcase pieces designed specifically for your summer hol.
Thankfully, Dodo's pieces are slightly kinder to your budget. After all, if you've just forked out on a trip abroad, the last thing you need is a £5k kaftan.

















