Would you wear crotch charms? Um, us neither

We're calling it: kitschy jewellery has officially been taken a step too far with the invention of 'crotch charms'. Sigh...

BoDivas

Japanese brand BoDivas has 'pioneered' the crotch charm industry with their creation of Beachtails - basically jewellery you wrap around your bikini bottoms that hangs underneath your crotch.

Um, WTF?!

Selling at the bargain-ous price of around £15, the design comes in a range of stones, from red to turquoise. The 'innovative' jewellery is being sold as “sexy charms for bikini crotch.”

Still can't envisage how it actually looks on? Well, this rather interesting drawing may clear it up for you cries:

The crotch charm also works with underwear as well as swimwear, in case you were worried you weren't getting a truly versatile product 😐.

RIP us. We've officially seen it all now...