TikTok is the place where micro fashion trends become mega (and get given cute names to define their aesthetic.) Right now, we’ve noticed that the Preppycore aesthetic is having a moment. If you’ve picked up your phone this month it's likely you will have spotted something Preppycore on your feed too…
Trends seem to move at lightening speed, aided by social media and yep, some of them do (which has led to fashion becoming one of the most polluting industries on the planet.) Refreshingly, Preppycore is one of the most long-lasting and sustainable aesthetics to emerge, due to its longevity, smart styling and and timeless appeal.
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So, what is Preppycore?
The origins of Preppy style run w-a-y deeper than a TikTok trend. Named after American private preparatory schools and the style of clothes worn there by pre-college kids in the early part of last century, Preppy style focuses on classic pieces worn neatly. A navy blazer with gold buttons, pastel-coloured polo shirt, pleated skirt and a splash of plaid. It’s versatile with a pinch of posh.
In the fifties and sixties Preppy style became more sporty. Horse-riding hacking jackets, tennis skirts and sailing-inspired nautical motifs joined the chat. It wasn’t until Ralph Lauren launched his Americana-infused label in 1967 that Preppy became a high end lewk (once Mr Lauren had diversified from selling the striped ties he built his business on…)
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If you're dissecting TikTok’s current trends… There are echoes of the Old Money Aesthetic in Preppycore. (You could say Old Money is the rich aunt to Preppy’s college girl.) Old Money is more grown-up and sleek whereas Preppy is far more fun. The ultimate Preppy skirt would be a playful bright plaid pleated mini, whereas Old Money would wear a neutral-toned silk pleated midi skirt instead… You can also spot some crossover with Bella Hadid’s Dark Academia looks, too, as that aesthetic plays on intellectual style and garments traditionally worn by academics. Waistcoats, tank tops, collared blouses are all ideal additions for both looks.
Preppycore icons to add to your Pinterest are Charlotte Yorke, Blair Waldorf and Rachel Green while Preppycore brands include Abercrombie & Fitch, Jack Wills and Superdry - are of which are having a major comeback as Gen Z discover them afresh and start to style their Preppy classics in their own outfits.
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Want to know what other pieces you need in a Preppycore wardrobe? Scroll down to see GLAMOUR’s essential picks…
The Preppycore Skirt
Vintage Pleated Mini Skirt, £34.99, Superdry
Superdry’s pleated minis, in an array of block colours and playful plaid designs, are going viral for nailing the Preppycore aesthetic this winter.
The Preppycore Blazer
Wool-Blend Blazer Coat, £190, Abercrombie & Fitch
Practical and Preppy, this blazer will go with every outfit in your Preppycore wardrobe but is also a chic buy for seasons ahead.
The Preppycore Jumper
Cable Knit Jumper In Navy, £149, Polo Ralph Lauren at ASOS
Anything with a Polo logo is Preppycore gold. Layer this over a striped Oxford shirt or tie it around your shoulders for weekend Preppy style.
The Preppycore Shirt
Preppycore is perfect for winter days as it revolves around cosy natural fibres (think cotton and wool) that lend themselves to layering. This shirt is an essential starting point and could be part of a Preppy wardrobe all year round.
The Preppycore Shoes
Embellished leather loafers, £315, Ganni at Net-a-porter.com
Slip into a pair of loafers to experience the ultimate Preppycore footwear. Chunky soles give your look a fashion twist while brogues or Oxford lace-up shoes are still excellent Preppycore options. Wear them with chunky white ankle socks.
The Preppycore Hair Accessory
Rhinestone Alice Headband, £27, & Other Stories
Make like Blair Waldorf and never leave your head unadorned. Whether it’s with a classic Alice band, giant scrunchie or silk bow, more is more when it comes to Preppycore hair.
The Preppycore Pearl Jewellery
Add a finishing touch with pearl jewellery. Set in yellow gold (preppy girls steer clear or silver) this necklace looks like an heirloom but will add edge to any classic look.
The Preppycore Pinafore
Pleated Mini Pinafore Dress In Brown And Orange Check, £29.99, Collusion at ASOS
Over a classic polo neck, this pinafore will become one of the hardest-working items in a Preppycore wardrobe this winter. It would also look sweet worn over a blouse with a super-sized collar, too.
The Preppycore Handbag
Small Leather And Checked Canvas Shoulder Bag, £820, Burberry at Net-a-porter.com
Invest in a heritage brand bag, like Burberry’s plaid and emerald green cross-body version. It ticks the Preppycore trend, but will be a clever buy for years to come.
Read more from Glamour UK Fashion Director at large Alex Fullerton here or follow her on Instagram @alexandrafullerton









