Marks & Spencer has today unveiled its 2014 Christmas campaign, and good ol' Marks is bringing the sparkle to the holidays - and they've added magic, too.
After a week of teasing the new vid, mainly with the Twitter duo @TheTwoFairies, we can now watch the video in all its splendour.
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As we all know, M&S' Christmas strap line is 'Magic & Sparkle', so this year the retailer has decided to bring them to life in the form of two playful fairies, named Magic and Sparkle. The pair spread a little festive kindness as the stars of the new advertising campaign.
Set to the catchy classic Julie London version of Fly Me to the Moon, Magic and Sparkle take the lead role, as they clock in for a day's work at the Fairy Factory. Soaring the city skies, the duo are eager to bring a smile to the unaware people below - gifting snowfall to children stuck in-doors, adorning grey washing lines with glittering party dresses and sparking love between a lonely pair.
Magic and Sparkle will continue their random acts of kindness via @TheTwoFairies for the whole festive season, supported by more magical surprises across M&S stores and online.
Watch the John Lewis Christmas advert here.
