It's time to talk about the ‘50s bob, the trend that promises to take this season by storm. With summer finally in full swing, it’s not surprising that we're searching for new inspo to headline the hotter months.
One era in particular has emerged as the throwback reference all the cool-girls are channelling. And, after many months of the ‘90s and ’00s headlining, the ‘40s and ’50s are here to claim vintage girl summer.
We've seen cat-eye sunglasses, tea dresses, retro bathing suits and pin curls all begin to trend again, with celebrity fans like Sabrina Carpenter, Beyonce, Jennifer Lopez and Elsa Hosk all tapping into the bygone aesthetic, whether with a cheeky pin-up style like Marilyn Monroe, or an elegant Grace Kelly influence.
It was only a matter of time before the bob got a ‘50s makeover, too, which is exactly what we're seeing…
What is the '50 bob?
The bob references old-school Marilyn Monroe vibes, but it looks specifically at the slightly longer, looser more relaxed style of her off-duty days spent relaxing in jeans and a T-shirt the Hamptons or heading to the beach with shorts and a sweater.
Instagram content
What does the '50s bob look like?
This isn't the tightly curled, cropped and ultra smooth bob that Marilyn was known for when she was glammed up. The ‘50s bob sees hair that’s cut below chin-length, however the key is in the styling. It should be worn side-flipped a softly curled.
How to wear the '50s bob?
We've rounded up some of our favourite ways to wear the trend below…
Elsa Hosk's '50s bob sits right at the chin here for a cute, cropped, flirtatious take on the style, but it keeps the signature side-flip and soft waves.
Instagram content
If you want to make it a little more sophisticated, take inspiration from Kerry Washington and blowdry your '50s bob into smooth, bouncy waves.
Instagram content
Influencer, Chiara Ferragni's grown out ‘50s bob feels relaxed and carefree. It’s side-flipped but it's less voluminous at the top which feels modern and the waves add a little loose beachy texture.
Instagram content
Even though the vibe of this ‘50s bob is a little more relax, Sydney Sweeney’s recent bob manages to feel glam and breezy at the same time. To recreate, air dry and finger comb to keep it from looking too polished and to maintain that beach vibe.
Instagram content
A version of this feature originally appeared on GLAMOUR Mexico.
