These 7 perfumes are the most repurchased of 2026
Everyone has their own favourite fragrance, but judging by the roster of winners and runners-up, there are some perfumes that we all agree left a lasting impression long after the first spritz. Read on to discover which perfumes got your vote in the Glamour Beauty and Wellness Awards 2026, from the most decadent fruity gourmand to the ultimate citrus-based scent.
Best floral fragrance
Chloé L’Eau de Parfum Intense EDP
A beautifully layered fragrance that embodies all facets of the most feminine of florals. With notes of raspberry, ambrox and cashmeran, alongside the star of the show (that’ll be rose), it’s a gorgeous concoction that manages to be rich and sexy and fresh and crisp all at the same time.
Shortlist:
Matiere Premiere French Flower EDP
Narciso Rodriguez For Her Musc Noir Rose EDP
Best fresh fragrance
Jo Malone Lime Basil & Mandarin Cologne
There are a handful of fragrances out there that have achieved truly iconic status and this classic, which was created in 1991, is most definitely one of them. While the citrusy notes of lime and mandarin hit you first, the addition of herbaceous basil adds a peppery depth to everything, which is only anchored onto skin by the warmth of amberwood.
Shortlist:
Frederic Malle Acne Studios Par Frederic Malle EDP
Maison Margiela Replica Never-Ending Summer EDT
Best everyday fragrance
Diptyque Fleur de Peau EDP
It’s a pretty special fragrance that claims the crown of best everyday fragrance, so we weren’t surprised to see that this dreamy Diptyque number had nabbed it. The fact it was designed to be genderless explains some of its popularity, but it’s easy to see why everyone loves this blend of musk, iris, pink peppercorns and ambrette. A gorgeously creamy and warm scent that only gets better the longer you wear it.
Shortlist:
Parfums de Marly Valaya Exclusif EDP
Best night-time fragrance
Prada Paradoxe Intense EDP
There is something electrifying about this blend of amber, jasmine and moss accord, so it makes total sense to see it got your vote for the best fragrance to wear after dark. Addictive and bold, but with a creaminess that feels familiar and warm, it’s the perfect scent to wear, wherever your evening takes you.
Shortlist:
Maison Francis Kurkdjian Baccarat Rouge 540 EDP
Rabanne Million Gold For Her EDP
Best gourmand fragrance
Tom Ford Lost Cherry EDP
Like a deliciously decadent shot of cherry liqueur, this opulent fragrance combines mouth-watering black cherry and bitter almond with heady jasmine sambac and rose, and a base layer of sandalwood, vetiver and cedarwood. The result is a surprising balance of sweet, tart and floral, in other words, unexpected but utterly addictive.
Shortlist:
Kayali Yum Pistachio Gelato 33 EDP
Best new fragrance 2025
Dior Miss Dior Essence EDP
It’s a real accolade to be named best new fragrance in a year that saw so many incredible launches, but it’s clear why this nipped ahead of everyone else to pole position. A future classic in the making, the sensual combination of blackberry, elderflower, oak and jasmine is deeply feminine, yet manages to feel modern and fresh without being too powdery or sweet. Of course, given the nose behind it is Dior’s fragrance maestro and perfume creation director Francis Kurkdjian, it’s no wonder it’s such a hit.
Shortlist:
Chanel Chance Eau Splendide EDP
Best hair perfume
Rare Beauty Find Comfort Body & Hair Fragrance Mist
Rare Beauty can do no wrong as far as we – and you – are concerned, and this is an excellent example of why. Infused with notes of juicy peaches and flower blossoms, this scent is perfect for spritzing from head to toe, while the formula also contains biotin to improve hair’s integral strength and niacinamide to help soothe skin.
Shortlist:
Hair Rituel By Sisley Paris Le Parfum
Hair By Sam McKnight The Fragrance With Benefits
Still life credits:
Photographer: Tais Sirote @taissirote
Prop Stylist: Lucy Webster @lucywebsterstudio
