28 best Prime Day perfume deals 2025, from Gucci to Marc Jacobs
Story last updated Thursday 10th July 9:15AM
The best Amazon Prime Day perfume deals are the ones we've got the best nose for. There’s something undeniably thrilling about discovering your signature scent, after all – that one perfume that feels like a second skin, lingers in lift doors, and earns compliments from strangers. But what's even better? Finding it on sale.
Enter Amazon Prime Day 2025. Running from 8-11 July, we're now on the final day of the retailer's annual mega-sale, and it's still bursting with beauty deals – but the fragrance section is the true hidden gem. Think: YSL Black Opium, Gucci Bloom, Chloé Eau de Parfum, and Jean Paul Gaultier’s Scandal – all at prices that feel almost too good to be true.
Whether you're stocking up on an everyday spritz, investing in something sensual for evenings out, or gift-hunting for the impossible-to-buy-for, this is the moment to strike. And with savings across eau de parfums, colognes, aftershaves, and cult-favourite body mists, it’s never been easier to find your perfect match – or to switch things up entirely.
Below, we've rounded up the best Amazon Prime Day perfume deals for 2025, with picks from fragrance houses we know and love. The best part? They're all GLAMOUR editor-approved.
Your Amazon Prime Day perfume deals FAQs, answered:
Your last chance to score up to 42% off.
How we choose the best Amazon Prime Day fragrance deals
As a commerce writer for GLAMOUR, I spend an unreasonable amount of time scrolling through new fragrance launches, sifting through price drops, and mentally categorising every scent I spritz. So when it comes to Prime Day, I’m only interested in sharing the deals that are actually worth your attention.
I’ve handpicked these perfume offers based on a few non-negotiables: genuine savings, cult-status bottles, and scents I’d happily recommend to a friend or wear myself. Some are timeless bestsellers (hello, Daisy Marc Jacobs), others are underrated gems that deserve more air time.
I’ve also kept different tastes and budgets in mind, from delicate florals to deep musks, lightweight body mists to full-bodied parfums. Whether you're loyal to a signature scent or on the hunt for something new, these are the deals I’d bookmark, spritz, and stock up on.
Ahead, the top Amazon Prime Day perfume deals of 2025…
Ghost Deep Night Eau De Toilette
Why we love it: This fragrance begins with alluring top notes of Indian rose and belle de nuit flower, which bloom and release their scent exclusively at night. And with 69% of savings for Prime Day, it's a steal.
Why we love it: If you're looking for a fresh and feminine fragrance, look no further than the cult-favourite classic that is Daisy By Marc Jacobs. This floral eau de toilette spray features notes of violet, strawberry, grapefruit and gardenia, making it a perfect summertime scent.
MUGLER Alien Goddess Supra-Florale Eau de Parfum
Why we love it: At GLAMOUR, we’re obsessed with Alien Goddess Supra-Florale - it's sophisticated, ultra-feminine, and radiates confidence with every spritz. Trust us - this is the kind of perfume that will turn heads.
Why we love it: Who doesn't love a nice, floral fragrance? Carrying notes of tuberose, jasmine and Rangoon Creeper, this intoxicating eau de parfum spray is guaranteed to remind you of a botanical garden.
Sarah Jessica Parker Lovely Eau de Parfum
Why we love it: Effortlessly elegant with notes of citrus, rosewood and lavender. It unfolds with hints of apple martini and orchid, grounded by base notes of white amber, cedar wood and sultry musks. This perfume created by Sarah Jessica Parker is so Sex And The City coded.
Why we love it: Nobody likes a perfume that doesn't linger long after you've sprayed it. This floral fragrance, with hints of green tea and rose damascena essence combined with fresh bergamot, intensifies with your body heat. We trialled it on a balmy summer's evening and could still smell it on the skin hours later.
Giorgio Armani My Way Eau de Parfum
Why we love it: Two words: "absolutely irresistible" – that's how we'd describe the Giorgio Armani My Way eau de parfum. It's uplifting, it's floral and it's feminine. Having launched just 3 years ago, this alluring scent features notes of orange blossom and bergamot – what's not to like?
Elizabeth Arden Red Door Eau de Toilette Spray
Why we love it: “My mum wore Elizabeth Arden Green Tea every day when I was growing up, so one spritz takes me right back. It’s light, fresh and comforting, like crisp white sheets and hugs after school. With notes of lemon, green tea and soft amber, it’s an easy classic that never feels try-hard.”
OUAI Hair & Body Mist - St. Barts
Why we love it: Sometimes the occasion calls for a little holiday in a bottle, and this instant-vacay-in-every-spray fragrance envelops you in a tropical scent featuring notes of dragon fruit, orange blossom, tuberose, and musk. This fine mist can be sprayed on the hair and body for an all-over scent that smells like you're out of office.
Vera Wang Princess Eau De Toilette
Why we love it: This ultra-feminine eau de toilette created by Vera Wang includes a mixture of intoxicatingly sweet fruity and floral scents, including amber, musk and vanilla. This product is feminine, modern, stylish, and suitable for all ages. The best part is that at 73% off, it's also an absolute must-buy this Prime Day season!
Juicy Couture Viva La Juicy Eau de Parfum
Why we love it: If couture has a signature smell, then this is it. It starts off with notes of mandarin, wild berries and gardenia before transitioning into a heart of honeysuckle and jasmine, rounding off with a base of caramel, vanilla, sandalwood, amber and praline. Long story short, it's a yes from us.
La Vie Est Belle by Lancome Eau de Parfum
Why we love it: A fragrance that's as chic as its packaging. It's the perfect ‘simple yet sweet’ everyday scent, thanks to a blend of vanilla, iris, patchouli, pear and blackberry notes.
Yves Saint Laurent Black Opium Eau de Parfum
Why we love it: We're so lucky that this iconic fragrance from YSL always seems to find its way to an Amazon discount. Thanks to notes of coffee and sensual vanilla, it's captivating and energetic, which makes for a night out on the town.
Ariana Grande Thank U, Next EDP
Why we love it: This sweet yet playful EDT features top notes of white pear and wild raspberry, heart notes of crème de coconut and pink rose petals a well as base notes of macaroon sugar and velvet musk. A delicate fragrance without being overpowering.
Viktor & Rolf Flowerbomb Eau de Parfum
Why we love it: Perfect for daytime use, this summery fragrance features hints of jasmine, rose, freesia and orchids. All-in-all, Flowerbomb by Viktor & Rolf is aptly named, thanks to its rich, floral notes.
Why we love it: Ariana Grande Cloud is one of the most-complimented perfumes that you can get your hands on. The best part? It's just been reduced, courtesy of Amazon Prime Day. Even years after its initial release date, Ari's perfume is still a best-seller that we know and love. Our very own writer and expert on all things perfume associates the fragrance with "warm, slightly undercooked, doughy waffles.” An absolute must-buy.
Why we love it: Crispy apple? Check. Bergamot? Check. Notes of white flower and orange blossom and a base of sandalwood and vanilla? Check, check aaand check. Together, each element creates a delicate scent with the slightest hint of intensity. Overall, a great and inviting fragrance!
Why we love it: Ghost Eau De Toilette can only be described as soft and delicate, with an earthy blend of petals and woods. It features top notes of rose and jasmine, a heart of amber, vanilla and peach as well as a base of sandalwood and musk. Overall, a classic perfume that's perfect for all ages and for everyday wear.
Calvin Klein Eternity Moment Eau de Parfum
Why we love it: If it was possible to bottle up the feeling of your heart skipping a beat, we reckon it would smell a little something like this Calvin Klein perfume. Infused with sweet lychee, guava, passionflower, and rosewood, it's the perfect floral and somewhat flirty scent for everyday wear.
Why we love it: If you're after an alluring woody fragrance, look no further because this unisex eau de toilette is exactly that. Featuring notes of orange blossom, bergamot and cinnamon, as well as hints of musk and tonka bean – this trendy scent is a real head-turner.
Cerruti 1881 Femme Eau de Toilette
Why we love it: If you're looking for a fresh and floral sophisticated scent that screams femininity, you've got to consider Cerruti 1881. Having been around for nearly 30 years, this scent is truly an all-time classic. Featuring notes of freesia, mimosa, jasmine and orange blossom, this eau de toilette will make a great candidate for a new signature scent.
Jimmy Choo Blossom Eau de Parfum
Why we love it: This sweet, floral fragrance opens with notes of red berries and citrus, before paving the way for a heart of sweet pea and rose and a base of white musk and sandalwood. Plus, the bottle is gorgeous.
Why we love it: Vanilla, rose and oriental lily make an incredible combination. Plus, thanks to fruity notes of tangerine and blackcurrant, this warm, musky fragrance is an absolute go-to for anyone in the mood for a light and radiant perfume.
Ariana Grande Ari Eau De Parfum Spray
Why we love it: Hints of raspberry, pear, grapefruit and marshmallow? Yum. This fragrance from Ariana Grande is definitely one for the girly girls. Perfect for everyday wear to bring a bit of spark to your routine.
Calvin Klein Euphoria Eau de Parfum
Why we love it: Well-suited for date nights, this irresistible and mysterious perfume carries notes of pomegranate, black orchid, lotus blossom and violet. And let's face it, the purple-and-silver bottle it comes in is a vibe too.
JOOP! Wow! - Eau de Toilette for Men
Why we love it: A woody fragrance for your man, this perfect gift for boyfriends and husbands opens with notes of cardamom, bergamot, and violet leaf, before revealing vetiver, geranium and fir balsam.
BOSS Bottled - Eau de Toilette
Why we love it: This bottle of elixir features warm incense top notes, an enticing vetiver heart, and a base of cedarwood essence. A great gift for him, it's the perfect choice for anyone seeking a rich, sophisticated and long-lasting fragrance. My fiancé has worn this as long as I've known him, and I still love the scent several years later.
When is Amazon Prime Day 2025?
Amazon Prime Day 2025 officially kicked off at midnight on Tuesday 8th July and runs until 23:59 on Friday 11 July. That gives you four days to take advantage of exclusive discounts across beauty, tech, home, fashion, wellness and more. Trust us: if there was ever a time to indulge in a little retail therapy, it’s now.
What is Amazon Prime Day?
Launched back in 2015 to mark Amazon’s 20th birthday, Prime Day has become the shopping giant’s biggest annual event – and one of the internet’s most hyped sales.
Once a one-day affair, it’s now a multi-day shopping event exclusive to Prime members, featuring limited-time discounts on thousands of products. While there are always big-name markdowns on tech and home gadgets, beauty lovers know it’s also the best time to shop perfume, with unrivalled luxe fragrance deals.
For the first time, Prime Day has evolved into a four-day event in 2025, so it's a great opportunity to make some savings on top Christmas list products ahead of Black Friday and Cyber Monday.
How can I take part in Amazon Prime Day 2025?
You’ll need to either be an Amazon Prime member or have an active 30-day free trial in order to take part in the two-day sales event. The membership costs £8.99 a month or £95 for an entire year, and features a range of benefits such as free next-day delivery, access to the Prime Video streaming service as well as Amazon Music and a collection of free ebooks.
Curious to check out sales in other categories? Read up on the best Amazon Prime Day beauty deals, best Amazon Prime Day home deals, best Amazon Prime Day fashion deals and the best Amazon Prime Day sex toy deals. Undecided? Check out our roundup of the best Prime Day deals across all categories to get favourites such as Oral-B electric toothbrushes, cordless ghd hair straighteners and affordable mascaras for half price.
