Whether you choose to shape up your body hair, embrace the fuzz, or go full-on dolphin smooth, we know that everyone is empowered to do what they want with their body. Whether to embrace your pubes or not is totally down to you. But chances are, if you’re reading this article, you may be looking to switch up your chosen at-home pubic-hair-removal method. Because let’s face it, the cost of living right now means that trips to the salon for our go-to Brazilian or Hollywood aren’t exactly at the top of the budget list.
And if you’re anything like us, you’ve tried every DIY hair removal option on the market in the search for products that won’t leave your pubic area with a rash, bumpy and irritated. That’s why it’s so important to use products designed – and dermatologically tested – for this sensitive area.
After testing out countless options over the years, we can safely say there’s one company that knows safe, efficient hair removal better than any: P&G Grooming, AKA the brains behind brands such as Gillette, Venus and Braun. The guys at P&G have 120 years of heritage in hair removal behind them, with a global team of scientists and engineers dedicated to developing cutting-edge tech that puts your skin front and centre.
“The ultimate goal for people who want to remove their hair – whether they pluck, shave, stretch, flash or scrub – is to keep the skin hair-free, soft and smooth,” says Dr Frauke Neuser, P&G’s senior director of scientific communications. “Gillette, Venus and Braun products are trusted by millions of consumers around the world for effective and gentle hair removal, so it is our duty of care to invest in cutting-edge science to understand skin and deliver the best at-home innovations.”
These are the products we swear by for blitzing unwanted pubic hairs and leaving skin feeling silky smooth…
For your bikini line, the Venus Pubic Hair and Skin Starter Kit contains everything you need for moisturising, gentle hair removal – the Venus Pubic Hair and Skin Razor; the Venus 2-in-1 Cleanser and Shave Gel for Pubic Hair and Skin, and spare Gillette Venus Blades for Pubic Hair and Skin. The shaving heads come with lubrication strips and an irritation defence bar between the blades, to keep even the most delicate skin nourished and silky. For the men in your life – because let’s be real, it’s not just us girls who want to feel empowered when it comes to body hair – this year, Gillette is launching a new range of products for men who want to take charge of their pubic hair grooming, specifically designed for men’s intimate areas.
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Looking for a longer-lasting hair removal technique? IPL, or ‘intense pulsed light’, may be your answer. “IPL devices use a visible broad-spectrum pulse of light that targets the pigment in the hair follicles, putting them into a ‘resting phase’ and effectively ending the cycle of growth,” says Dr Jennifer Jones, consultant dermatologist at Skin Health Alliance. “With repeated use, IPL delays the growth of new hair, and reduces regrowth over time.” The Braun IPL Silk Expert Pro promises visible hair reduction for one year of smooth skin with continued use, and the clever skin sensor automatically adapts the flashes to your skin tone for the safest, most efficient hair removal. The best IPL results are achieved where there is a contrast between hair and skin colour, such as dark hair on fair skin.
Another longer-lasting option is the handy epilator. Epilating works in a similar way to waxing, in that it removes hair by the root, but instead does so mechanically as you run the electrical device over the hairs. The Braun Epilator Silk-épil Series 9 comes with a wide, pivoting head and micro-grip tweezer technology for easy, efficient hair removal that gives smooth skin for weeks, not days. Use the super-precise bikini styler to fit the shapes and contours of your intimate grooming, and the gentle exfoliation brushes to sweep away dead skin cells for ultra-silky skin.
P&G Grooming is participating in the 25th World Congress of Dermatology in Singapore 2-8 July, where it will share its latest product innovations as well as fundamental skin and hair research updates. To find out more, visit wcd2023singapore.org
Venus Pubic Hair & Skin Starter Kit is dermatologically and gynaecologically tested. Gillette Intimate products are dermatologically tested
