Nails

Rose BB cream nails are winter's most expensive-looking manicure

Like ‘no makeup makeup’, but for your nails.
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Hailey Bieber for Jimmy Choo’s Winter 2021 Campaign. Shot by Tyrell Hampton

Hushed nude tones have been catnip for DIY manicure stans in 2025. While rose water nails made a splash in summer, it's now the turn of rose BB cream nails to become the go-to for a clean, natural-looking manicure this winter and festive season.

Canadian nail brand Gelcare is most synonymous with BB cream nails, having formulated a line of nail polishes inspired by a BB cream – a hybrid makeup and skincare product. As a recap, BB creams act as a primer, foundation and moisturiser and add a sheer tint to the skin to cover up redness, acne scars and an uneven tone.

Translated into a nail polish, BB cream nails have gone viral for their skin tone-like hues ranging from sheer vanilla to chocolates with neutral undertones. So what exactly are rose BB cream nails?

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Colour-wise, think petal-soft hues that make your nails look nearly naked with a soft blush pink afterglow. In terms of texture, rose BB cream nails are milkier than rose water nails, sitting somewhere between a translucent and semi-opaque finish that blurs away the appearance of ridges or discolouration on the nail plate.

"The look is timelessly chic and enhances the natural beauty of your nails, giving them a very fresh finish,” says Daisy Kalnina, founder of The Gel Bottle Inc.

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Best nail polishes for DIY rose BB cream nails

Such is the draw of a buffed, barely-noticeable manicure, celebrity manicurist Harriet Westmoreland has captured that rose BB cream nails aesthetic with her Westmoreland Cosmetics Vanilla Gloss nail polishes. Four of the five shades designed for light, medium and dark skin tones have a rosy hue that match your skin's undertones and are free from white and grey pigments.

Other good shades to recreate rose BB cream nails include Hermès Les Mains Hermès Nail Polish in Rose, Nailberry Oxygenated Nail Lacquer in Elegance, Essie Gel Couture Gel-Like Nail Polish in Sheer Fantasy, Chanel Longwear Nail Colour in Skieuse, Bio Sculpture Gemini Nail Polish in French Rose and OPI Nail Lacquer in Bubble Bath.

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Gelcare Rose BB Cream Gel Polish

Westmoreland Cosmetics Vanilla Gloss Glass Polish 2

Hermès Les Mains Hermès Nail Polish in Rose

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Nailberry Oxygenated Nail Lacquer in Elegance

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Essie Gel Couture Gel-Like Nail Polish in Sheer Fantasy

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Chanel Longwear Nail Colour in Skieuse

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OPI Nail Lacquer in Bubble Bath

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Bio Sculpture French Rose Nail Polish

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Another attribute of BB creams for the face is that they double up as moisturisers. Likewise, some rose BB cream nails also contain good-for-nails ingredients. To create her BB cream and blush look, Andréa Barbet, a minimalist nail artist from France, recommends layering Manucurist's Active Glow Grape over the brand's Active Smooth for a double hit of nourishing vitamin E, AHAs, sweet almond oil and grape extracts.

Meanwhile, Nails Inc's Glowing Out Nail Perfector in Glow With The Flow contains both hydrating hyaluronic acid and kale leaf extract, a good source of vitamins to promote healthier nail growth.

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Nails Inc Glowing Out Nail Perfector in Glow With The Flow

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Manucurist Active Smooth

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Manucurist Active Glow Polish

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What to ask your nail tech for

When it comes to in-salon manicures, good shades to ask for include Bio Sculpture Rose – nail pro Mateja Novakovic, who was one of the first content creators to popularise BB cream nails recommends just one coat. Another good option is The Gel Bottle Hema-Free Biab in Ballet.

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Better still, with impeccably pushed back and trimmed cuticles, rose BB cream nails make you look put together in the same way as ‘no makeup’ makeup for the festive season.

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For more from Fiona Embleton, GLAMOUR's Associate Beauty Director, follow her on @fiembleton.