RiRi's world domination continues. After teaming up with River Island and MAC for her hugely successful beauty and fashion collaborations, it seems Rihanna is set to go it alone with her own line of products, if rumours are to be believed.
The singer purchased the trademarks for pretty much any product using the name "Fenty" (RiRi's surname), from beauty and fashion, to tech), according to documents filed under her company Roraj Trade LLC.
Now celebs trademarking their name is nothing new - often they do it to stop other people making cash off their name. And Rihanna is particularly hot on this, taking one well known British brand to court after her face was used on a t-shirt without her permission. But Rihanna has earmarked a whole lot of products for potential new RiRi products - and they are mainly clothes:
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Fenty Apparel
Fenty Beauty
Fenty Clothing
Fenty Cosmetics
Fenty Face
Fenty Intimates
Fenty Lingerie
Fenty Makeup
Fenty Nails
Fenty Swim
Fenty Swimwear
Boomflick
Fenty Corp
Robyn
Fenty88
Rhi Rhi
So could we see RiRi, the fashion line soon? Or will she stick to
the highly lucrative beauty market? Or, even start her own
lifestyle brand, as is the current vogue on Hollywood? We'll have
to wait and see...
