You know a beauty product's good when it racks up a waiting list in its' thousands. Take, for example, The Ordinary's purse-friendly foundation. The latest Instagram sensation to impress beauty junkies worldwide is Frank Body's Shimmer Scrub.
The glittery 'Unicorn' scrub comes in a holographic pouch and is limited edition. It's gained so much buzz that, according to Fashionista, it has a waiting list of 50,000. Yes, you read that right, FIFTY THOUSAND.
So, what's so special about it? Well first, it looks AMAZING, from the packaging to the contents inside. And second, we love love love the concept of using a body scrub that 'highlights' the body.
The slogan for the campaign is also pretty great: 'Throw shimmer not shade'.
Sold yet? Well, you better get in line as it's a very long one. The scrub is officially launching on 1 May.
SOURCE: Fashionista
